This spokescock represents Chicken in the Rough, the world's first fried chicken franchise. Cue the trumpets!
In the prime of his life, out there on the links, he shows off a plump drumstick in Depression-era knickerbockers. Puffing away on his cigarette—the meat's smoked from the inside, one supposes—he is the picture of manliness.
And do you see? The rooster's priority—the one concern ruffling his feathers—is the ball's bad lie. He's in the rough, his round proceeding so poorly that he has snapped his putter. (Possibly using telekinetic powers?)
That he will be killed, hacked apart, breaded, and fried is not on his radar. His fate is a mere triviality compared with his do-or-die golf game! His apathy serves his masters well. This one won't kick up a fuss.
But linger not on the golfing cock! Turn instead to the caddie chick, that aspirational wundervictim! If all goes according to his fondest dreams for the future—"I'll gladly be fried for Chicken in the Rough!"—he will follow in the footsteps of his elders. He too will be dunked in boiling oil, thereby becoming part of the oldest fried chicken franchise's fabled history!
Dream big, little one. Dream big.